The Adzooma Ultimate Review (2021): A Smarter, More Effective Way To Advertise Online
Offering $125 In Free Ads with Microsoft Ads
You may have heard the racket it has made since entering the world of digital marketing.
Partnering with Google, Facebook, and Microsoft, Adzooma can save time and optimize your online advertising, giving you a better ROI and the opportunity to focus on the big picture.
It’s been a great way for me to increase the success of my online ads, and the best part is?
Almost all of the features in Adzooma Essentials are completely free, and you only have to pay if you want to upgrade to Adzooma Plus!
What Is Adzooma?
Adzooma is a free AI-powered, intelligent platform that will assist you in managing, optimizing, and automating your online advertising.
You can make improvements in just a few clicks by analyzing over 240 metrics across your Google, Facebook, and Microsoft campaigns.
It’s a useful piece of software because it has everything you need to stay on top of your campaigns while also pushing them to new heights.
If you haven’t tried Microsoft Ads before, you can click here to get a Free $125 voucher you spend $25 or more on ads
Take $125 in FREE ads on us — Adzooma
If you haven’t tried Microsoft ads yet, now is a great time to start.
Because of Adzooma’s partnership with Microsoft, they’re excited to offer you $125 in free ads when you spend $25. (New Microsoft ad accounts only)
So you get 5 times your ad spend and a whole new stream of targeted, potential customers.
And all you have to do is join Adzooma. Which is our award-winning paid platform . . . that’s actually FREE.
Why Microsoft Ads?
The Microsoft Advertising platform includes MSN, Microsoft Outlook, Microsoft Edge, and other Bing Syndicated Partners and puts you in front of a huge audience separate to Google Ads, including:
63 million search users worldwide exclusive to Microsoft
200 million Or more Windows 10 users
22.7 million unique visitors across MSN and Outlook alone
And as Microsoft serves a more mature demographic, they’re more affluent with a higher level of education and more likely to be a decision-maker.
You can also target LinkedIn users via their profile information through MS ads. That’s a really powerful bonus, especially if you’re selling B2B.
What Advantage Do I have using Adzooma?
Adzooma’s software aims to give you a competitive edge by helping you to:
- Reduce wasted spend through adopting best practices
- Save time by automating tedious tasks
- Improve performance through personalized optimizations
- Prioritize important data with white-label, one-click reports
This means you can dedicate more time to strategy and analysis — something we want to get ticked off our to-do list. There isn’t much satisfaction in churning out the same reports over and over again, particularly when a machine can do it for you. But with all the talk of AI in the news, it can be difficult to harness its potential on a smaller scale.
Adzooma Reviewed On Trust Pilot 4.7-Star
Adzooma is reviewed by satisfied users on Trust Pilot with a 4.7-star review. These are just a few of the reviews of what they are saying:
Free Online Business Score With Adzooma
The process is unbelievably quick and easy. It only takes a few minutes to get your score, and then you can work through your Opportunities at your own pace.
STEP 1: Select your business industry by clicking here to visit the official Adzooma Online Marketing Score page.
STEP 2: Click to start your Business Survey and answer a few simple questions
STEP 3: Get your FREE Online Marketing Score and activate your account to start working through your list of Opportunities.
Remember Adzooma has been specifically designed so it can be used by all business owners regardless of your skills or experience.
The Best Free Management Platform for Google Ads
To Unlock Smarter Google optimization today you can Try Adzooma for free here.
See key features below:
Apply optimization suggestions in a click
The Adzooma software scans 50+ key metrics of your Google Ads accounts to generate personalized recommendations. View all suggestions on the platform, then action the ones you want with a single click inside Adzooma.
Rely on 24/7 automatic optimization
Adzooma Automation provides around-the-clock optimization, time-saving automatic actions, and custom alerts of important changes. Adjust budgets, pause poor-performing keywords or get custom alerts when it’s time to take action.
Adzooma Automation isn’t just the fastest free automation feature in the world, it’s the virtual assistant you’ve always wanted.
Prioritize your workload with intelligent reporting
The key to great campaigns is data. Adzooma’s insightful reporting suite allows you to easily access important data, showing what’s working, what isn’t and what needs your attention right now.
Cut straight to the important data, prioritize your workload and take action right now with Adzooma Reports.
Create & edit campaigns from a single screen
Create entire new campaigns, or add new ad groups, keywords, or ads from a single screen.
Adjust budgets, pause or enable multiple campaigns, keywords, ad groups, or adverts in a single click. View accurate data and action big strategic changes or tactical tweaks all inside Adzooma Management.
That’s less time spent inside Google Ads and more time working on your strategy.
Designed to fit around your schedule
Adzooma isn’t a one-time fix. It’s a management platform that will become a part of your workflow, making managing your Google Ads quicker and more effective. Pinpoint what needs your attention with accurate data. Action the changes you need to make without switching platforms and use the time saved to work on your wider marketing strategy.
Faster, more effective, and intuitive than Google Ads
Google Ads is a powerful platform. Adzooma takes it to the next level. Adzooma cuts out the endless digging and hours of analysis, complicated processes, and navigational nightmares, giving you one, simple platform that does it all.
What’s more, Adzooma offers features that Google Ads doesn’t, including:
- Run automation every 30 minutes, not once a day
- Choose who you want to get notified for better team management
- Automatically create ad groups based on the keyword match type
- Access to a library of premade automated rules to set in a click
- Ability to switch between Google, Microsoft, and Facebook accounts in seconds
Automation Rules Setup
It’s simple to set up automation rules, which means your account can be monitored 24 hours a day, seven days a week, but not by your eyes. The best part is how much time it saves you: not having to manually check and update your accounts is a great way to free up time in your day.
The rules operate in the following manner:
- You create a new automation rule by pressing the button.
- Name the new automation rule.
- Choose the campaign, ad group, ad, or keyword to which you want to apply it.
- Set data parameters and rule terms
- Select whether you want to be notified when a change has been made or needs to be made.
Discovering Unique Improvements
The software includes an ‘Opportunity Engine,’ which uses data from your ad accounts to suggest ways to improve performance.
The recommendations are based on an analysis of over 240 metrics and include things like “Pause Underperforming Keywords” and “Created Shared Negative Keyword List.” The engine also checks for minor details such as spelling and grammar errors, which you won’t find on Google.
Adzooma makes it pretty easy to continue optimizing because the opportunities available to you are refreshed every 24 hours. If a previously shown opportunity is no longer your best option, it will be hidden from you. It’s not like other pieces of software that become unusable after a few uses: Adzooma makes you feel as if they are here to help you both now and in the future.
Each improvement that you select is added to a queue, and you can see the total amount of time, money, and additional clicks that are expected as a result. It’s much easier to have suggested changes ready for you rather than sifting through data to try to find them yourself.
One-Screen Account Management
One of the most inconvenient aspects of managing PPC campaigns for me is having to switch between platforms. If I have a client who has Google, Facebook, and Microsoft ads running, I have to remember three different logins to make three different sets of changes — and that’s without knowing which is on fire and which I should tackle first.
I like the Adzooma management screen because it allows me to see everything at once. It’s helpful to see a complete breakdown of the campaigns and to be able to drill down into specific ads and keywords. You can pause campaigns, change budgets, and see everything at a glance from here. This bird’s-eye view gives you a sense of total control over what’s going on across all campaigns.
With Adzooma, Say Goodbye To Tedious Reports
When it comes to hauling you out of the depths of PPC reporting hell, Adzooma’s reporting feature covers a lot of ground. It functions in two ways: you gain access to six predefined reports that can be generated with a single click, and you can create your own custom white-label reports to send to clients and colleagues.
It’s pretty cool to be able to find out which of your campaigns is performing the worst at the click of a button, for example, with the Best & Worst Performer report. If I was really pressed for time, I found that this helped me to know exactly where to begin. This, along with the management tab, guided me to make what I thought were the best changes.
The platform’s reporting feature allows you to create fully customizable reports to which you can add your own logo. This was something I really liked because it gave me the impression that I was taking a shortcut and wasn’t being grassed up for it. Selecting the data and formats is a breeze, and the platform allows you to save it as a template that will automatically refresh with new data.
With Adzooma, You can…..
- Make changes that are automatic.
- Produce reports that are white-labeled.
- Determine which campaigns require your immediate attention.
Making Changes With One Click in Adzooma
Another awesome feature of the Adzooma platform is one-click changes.
You can apply all of your queued opportunities in the Opportunity Engine with a single click. Because all of the optimizations have been found for you, all you have to do now is confirm that you are satisfied with them.
What’s Best With Adzooma
The best things I found about Adzooma which is not seen in other software are:
1. It’s free!
2. They are constantly looking for feedback to improve their product. The platform has really evolved over the last 12 months, and new features appear to be added on a regular basis.
Their Community Support group also means that there is a way to get help 24 hours a day, seven days a week, and is a great way to interact with other users. You don’t get the impression that you sign up only to be abandoned, which is always a plus.
Wait… What about the Marketplace?
In case you didn’t know, the Adzooma Marketplace connects digital agencies with potential clients looking for their services. It is separate from the optimization platform, but because the platform has 50,000 connected users, thousands of digital marketers are constantly scouring their marketplace.
It’s a place where businesses and agencies can meet to find their ideal partner, with experts in SEO, PR, website design, CRO, e-commerce, PPC, and much more.
The types of services offered currently include:
- A/B Testing
- Affiliate Marketing
- Amazon Marketing
- Content Marketing
- CRO
- Digital PR
- E-Commerce
- Email Marketing
- Marketing Strategy
- PPC
- Promotion Design
- SEO
- Social Media
- UI/UX
- Video Production
- Web Analytics
- Website Design
- Website Development
- Website Hosting
Getting started appears to be quick and easy as well. It only takes three steps (or two if you already have the Adzooma Growth / Agency package). Simply select your package, work with an Adzooma team member to create your listing, and your listing is ready to go.
In addition to putting your agency in the spotlight, you can also:
- Request to be an author on the Adzooma blog and share your knowledge with their readers, email subscribers, and social media followers.
- Get traffic to your listing from industry-leading websites, high-performing PPC campaigns, and Adzooma data reports.
And these are just a few of the things I’ve discovered while exploring the Marketplace. It appears to be an excellent location for agencies and businesses to find their match.
Features That Aren’t There
Nothing is perfect, of course. Adzooma’s biggest issue is with its Facebook offering.
I primarily run Google ads, but for the campaigns I have on Facebook, the optimization techniques suggestions are much less frequent than with Google and Microsoft, so if you’re looking for the same experience with Facebook, you’re likely to be disappointed. But like I said earlier, they are constantly updating their software to give their users maximum satisfaction.
More opportunities and general Facebook functionality would be a welcome addition and almost unbelievable product — especially for free.
Adzooma Pricing
Start for free, upgrade later.
Ready to take your business to the next level?
If you require even more, Adzooma also provides a paid solution for a monthly fee. See their monthly fee here
It includes all of the features of the free Adzooma Essentials platform, as well as more advanced tools, insights, and optimizations that are specifically designed to produce results.
Key Features
- Premium Opportunities, including landing page analysis and bid adjustments
- 81 additional automation templates to save you time and money
- Advanced SEO insights showing you how your website is performing
- Dedicated Account Management — we’re with you every step of the way!
The Adzooma Proposal Builder
Adzooma also provides a fantastic feature for agencies called the Proposal Builder. It costs $199 per month, which appears to be a lot at first glance, but when you consider its capabilities, it appears to be a steal.
The Proposal Builder is essentially an onboarding tool for freelancers and agencies, allowing you to do the following:
- In seconds, you can create full Google and Microsoft accounts.
- In minutes, you can create complete client ad campaigns.
- Build complete client ad campaigns in minutes
- Save the hours it would normally take to set up a new account.
What’s really cool about this feature is that it’s unique to the market — no one else offers anything like it!
It simplifies everything, provides performance snapshots, makes low spend clients profitable, and allows you to create campaigns for current clients faster.
It is a must-have for any agency out there. The time saved more than compensates for the cost.
Enterprise Solution
The Adzooma software is not limited to individual PPC management; they also provide an enterprise solution. This appears to be a package well-tailored to the specific advertising requirements of businesses. It’s easy to see why complete campaign builders, API integration, and a client management dashboard would be ideal for larger businesses.
In Conclusion
If you spend a lot of time advertising online, Adzooma will most likely save you half your time. The one-click optimizations, management, and automation features all work hard to take the guesswork out of PPC. Custom reporting also allows you to re-run templated reports with fresh data each time. This is a real lifesaver if you have clients.
Furthermore, Adzooma Essentials is completely free, despite the fact that most of its competitors offer comparable functionality for hundreds, if not thousands, of dollars per month.
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AFFILIATE DISCLOSURE:
This article contains affiliate links, which means that if you click on one of the product links, I may receive a small commission at no extra cost to you. I won’t recommend anything here that I haven’t verified and/or personally used myself.